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What Chinese Want: Culture, Communism and China's Modern Consumer

What Chinese Want: Culture, Communism and China's Modern Consumer

Name: What Chinese Want: Culture, Communism and China's Modern Consumer
Brand: Recyclivre
Author: Tom Doctoroff
ISBN: 9780230340305

Tom Doctoroff

21/06/2012
Palgrave Macmillan

NC (0 avis)

Couverture de What Chinese Want: Culture, Communism and China's Modern Consumer par Tom Doctoroff

Résumé

China is a critical player in the global marketplace, but there is still widespread confusion about what really makes the country tick, even the Chinese have difficulty explaining their own 'Chineseness' to outsiders. In What Chinese Want, China expert Tom Doctoroff posits that China's distinguishing traits explain the country in profound ways.