Strategic Management

Name: Strategic Management
Brand: Recyclivre
Author: Garth Saloner
ISBN: 9780471380719

Garth Saloner

30/10/2000
John Wiley And Sons (Wie)

NC (0 avis)

Couverture de Strategic Management par Garth Saloner

Résumé

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.