The Cluetrain Manifesto

Name: The Cluetrain Manifesto
Brand: Recyclivre
Author: Rick Levine
ISBN: 9780738204314

Rick Levine

10/01/2001
Basic Books

NC (0 avis)

Couverture de The Cluetrain Manifesto par Rick Levine

Résumé

This nationally acclaimed best seller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich tapestry of anecdotes, object lessons, parodies, insights, and predictions, The Cluetrain Manifesto illustrates how the Internet has radically reframed the seemingly immutable laws of business--and what business needs to know to weather the seismic aftershocks.