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The One-to-one Future: Building Business Relationships One Customer at a Time

The One-to-one Future: Building Business Relationships One Customer at a Time

Name: The One-to-one Future: Building Business Relationships One Customer at a Time
Brand: Recyclivre
Author: Don Peppers
ISBN: 9780749914929

Don Peppers

30/05/1996
Piatkus Books

NC (0 avis)

Couverture de The One-to-one Future: Building Business Relationships One Customer at a Time par Don Peppers

Résumé

Shows how to build lasting relationships with customers by customizing services and products for each of them. The authors provide practical examples which explain how selling more goods to fewer people is the key to a more efficient and profitable future.