Metaphorically Selling

Name: Metaphorically Selling
Brand: Recyclivre
Author: Anne Miller
ISBN: 9780976279402

Anne Miller

15/11/2004
Chiron Associates

NC (0 avis)

Couverture de Metaphorically Selling par Anne Miller

Résumé

Join the ranks of five-star metaphor makers and salespeople like Ronald Reagan, Jack Welch, and Steve Jobs. You will learn how to weave the magic of metaphor into your business arguments to sell ideas, vaporise objections, clear up confusion, make your point, and close a sale. Packed with more than two-hundred and fifty examples from contemporary business, politics, and media, Metaphorically Selling provides a unique Four-Step Model to show anyone easily and quickly how to become a master of metaphor. With Millers Metaphor Model, you will be able to separate yourself from the pack. You will be heard, be understood, be remembered, and get the results you want.